Whether you represent residential or commercial, exterior or interior, home renovation or decor industry, there is an enormous audience out there hungry to learn about the latest trends and developments within this industry.
Considering that most home renovation or purchase research starts 6 – 12 months in advance and 2 out of 3 research real estate agents, custom homebuilders and goods online, your marketing needs to be omni-present and working 24/7.
A typical home renovation project involves a team of experts carefully managed and choreographed. These experts may be your company’s clients and referrers at the same time. Make sure your marketing plan also includes tactics to attract and grow this network of trade partners.
Let’s face it, most home renovation decisions are made over weeks, if not months. A successful home renovation and decor marketing strategy requires these important elements:
"For any small to medium size business, particularly family owned, working with a marketing company can be tricky. Often they do not understand the need to educate their clients as managing expectations can be a tricky business. However, The Marketing Boutique is designed to do just that. They understand the challenges and obstacles their clients face and offer a solution based plan that provides options and metrics".